Are you losing customers when your checkout experience is poor?According to Forrester research, 85% of consumers rate the checkout process as very important to their shopping experience, and more than half (58%) are likely to switch stores if the checkout experience at the competitor is better. By using a card machine for business merchants can boost up the checkout pace.

Wireless credit card machines can be a better solution for merchantsto improve customer experience at checkout.As name suggest a wireless card machine is a card machine that doesn’t need to be ‘wired-up’ to work. Advanced credit card processing machines provide mobile merchants access to the same credit card networks as retail businesses. With wireless card payment solutions, merchants can accept credit and debit cards and cash and maintain security at the same time. A wireless terminal also allows users to process secure transactions from virtually anywhere, at any time, and any place, as opposed to traditional landline processing with faster settlements.

What is the exact mechanism behind this technology? We’ve prepared a detailed guide to wireless credit card processing to help you understand its benefits.

The workings of wireless card payment solutions

Wireless card terminals work the same as any other card terminals. They complete the payment process through the following steps:

• Merchants swipe customers credit cards through wireless credit card machines and enter their sales amounts. Using a radio tower, the wireless credit card terminal sends credit card information and the amount of the purchase to the merchant services provider.
• It is then passed on to the bank that issued the customer’s credit card (issuing bank) by the merchant services provider. The bank then verifies the details of the transaction and the cardholder.Merchants receive the amount of the purchase if the requested amount is available on customers cards.
• An approval or decline message is sent back from the credit card issuing bank to the merchant services provider.
• As the next step, the wireless credit card machine receives an approval or decline message forwarded by the merchant services provider. Depending on network coverage and coverage area, the transaction takes only up to 10 seconds.
• This final step begins when the merchant settles their terminal batches, either manually orautomatically at the end of the day. After settlement has been completed, the funds are transferred from the issuing bank and deposited into the merchant’s account.

Benefits of using wireless card terminal for your business

1. Implementation costs are low card machine for business

You may not have implemented a wireless credit card terminal at your company for several reasons. Possibly you are not interested in raising your prices or training your employees to use a new payment system, or perhaps most of your clients currently pay with cash. Regardless of these difficulties, you should not be discouraged from implementing a wireless point-of-sale system.

Installing a wireless credit card terminal is inexpensive, and the benefits of increasing credit card revenue quickly outweigh the costs. You may even be provided with a complimentary credit card terminal by some businesses. Zero-fee programs allow you to accept credit cards without increasing your expenditures, even if most of your clients pay in cash. Additionally, some wireless service providers provide free training for you and your employees to use their wireless card machines. It is much easier than you might think to introduce a wireless payment system, and it has numerous advantages! Finding the right credit card processing business to work with is all it takes.

2. Makes your storefront look better

The ability to incentivise people to visit a brick-and-mortar store is extremely important for a business. If you don’t, your online competitors will have access to many of the same items, services, or information you do. It is important that your storefront is welcoming and communicates what your company is all about. Heavy foot traffic and long queues wreak havoc on a space. In doing so, you run the risk of preventing new clients from approaching your employees and visiting your store.

This problem can easily be eliminated by implementing a wireless credit card terminal. Streamlining the checkout process will make it easier for you to spread out your customers. This will help eliminate lines and congestion. The extra space can also be used to promote new items, and sponsors, or spruce up your store’s appearance.

3. You can make money anywhere

The wireless credit card processing machine allows you to accept payments anywhere. Your business no longer needs to be confined to one location. There are several options available to you when it comes to trade shows, food trucks, farmer’s markets, fairs, and community events. It is even possible for you to organise your gatherings. There is always the possibility that a sales opportunity could arise from a networking activity or promotional activity. The use of wireless card payment solutions can help you attract new customers and promote your business. You can grow your business without spending any additional money.

4. Making the checkout process more efficient

There is a good deal of time spent by customers looking around and finding what they are looking for. As soon as they’re ready to cash out, they want to know that they don’t have to wait. Customers are often discouraged from buying your products if there is a long queue. It is imperative to strike while the iron is still hot if you want to succeed as a salesperson. The goal is to make a sale as quickly as possible. Your physical store may lose a lot of customers if you have long or slow-moving lines regularly. It is easy to resolve this problem by implementing wireless credit card payment solutions.

You might run into the same problem in a restaurant or coffee shop. Orders are delayed when servers race back and forth to print bills, return credit cards, and receive orders. If you use a wireless card machine for business, then your customer doesn’t have to come to you or stand in a long queue to pay. Instead, you can go to them and conduct faster payments anywhere inside the store.